I have chosen Wyke College because I am a student there and I understand the messages the college is trying to put across. I am also aware of all of the courses that they have at Wyke College, so I would be able to write a reasonable amount of information about the course.
Wednesday, 12 October 2011
Tuesday, 11 October 2011
Grimsby College Liiar

Grimsby College Front Cover
The first page of the content page follows the colour scheme very well, it have the 3 hours colours that was on the front page. However in the gaps between the ‘g’ and the ‘x’ is blue but on the front page it was grey. They should have stuck to the same colouring that they did on the first page. It is a nice and simple page, very easy to read. On the first page it tells you about all of the different courses you can do at the college. So this makes the audience a lot wider because if people know that they can re-sit there GCSE’s because they didn’t do that well, then that will be a positive towards the college. Also on the second page it gives you more ways to contact the college, it now gives you a number for you to ring the college and find out more information. It also has the college logo on the bottom of the page. On the second page of the contents it tell you about what is in the magazine, it mentions everything about college life and what might happen to the students for example – ‘Are You Skint?’ that is what some students might have happen to them. So it will give you help on your life and on your education. There is a brief little caption underneath the main line which tells you more about the topic. The only negative about the contents page is that it changes it colours, it goes from grey, white and blue to pink, white, blue, red and black. The reason why it might have changed colour is because of the pink banner in the picture at the top of the page which is eye catching and also they have placed a pink box amongst all of the pictures on the right hand on the page.
Orpington College
Orpington College Front Page
This is the front page for the Orpington College. For a college magazine it is extremely boring, it does not have any information about the college on the front cover, there is only the date, what issue it is, the college logo and then the name of the magazine and their slogan. The colour scheme does not really work, you would have thought that they would have chosen pale blue, dark blue and white to compliment the logos colours which is the 3 house-style colours. It is a little random why they have chosen green and white. Another negative on this magazine is that they have not put on a bar code or the price on the issue, or if the magazine is free, it should let the student know that it is free. The main anchorage on the front cover is the picture of the women. . The magazine does have a masthead and it does stick to the house-style, but it is not eye catching at all and it would not reach out to their target audience. There also is not any information about the college on the front cover, there is not a website that the reader could go and visit about the college to try and find out more information about it and about the courses that they do. There also is not a phone number that the student could ring if they wanted to get in touch with the college. The audience that this magazine is targeted at is students are 16-18, because this is the average age range that people will want to go to college. But as I said before this magazine is not going to attract the audience. I also said before there is not a price on this magazine so if the magazine was free then this may be more attractive to the audience, because if the magazine cost, then students between 16-18 years of age would not want to spend their money on a magazine that they are only going to look through about 4 times and then get rid of. If you look other college magazines they have a lot more information on it and it is a lot more eye catching and it is pleasant for the readers to look at.
Orpington College Contents Page
The inside of the magazine does not get any better. They type face that are used are not the same, the type face that reads ‘What’s Inside?’ is not the same type face as the list that is on the left hand of the page which tells you where all of the courses are. The photo is the main anchorage on this page, what would have been better is if they put little picture on the right hand side which related to the courses on the left and then captions underneath telling you what was in the picture. At the bottom of the page there is a big gap which could have been filled in by a little description on what the course is so it will give you a little more idea before you look at the actual page. The way in which the end of the boxes on the left try and follow the shape of the picture on the right makes the page looks very untidy and very unprofessional. At the bottom of the page there is a little line that says ‘Student Magazine’ this should be on the front of the magazine because then it will let you reader know that it is for a student, because it is not entirely made clear on the magazine.
East Riding College

East Riding College Front Cover
The magazine cover for East Riding College isn’t very eye catching with the bold black ground and the boring picture that is situated in the middle of the picture. Although they have stuck to the house style colours it is very serious and it wouldn’t attract the target audience that well. Nothing on the front of the magazine would tell me what it is for a college if it didn’t have the bold masthead at the top of the page. It is a very plain and simple masthead, if it was in a different colour that worked will with black and white then maybe the magazine would look okay, but due to the fact it is not. It is a very boring front page for a magazine. There isn’t any way for the reader to contact the college because they haven’t put a college website on the page or a number a student could call if they wanted to find out any more about the college. It states on the page that the magazine is published in spring 2010, but looking at the picture on the front, I would personally say that it looks like it is for the winter term. If it was for a spring term then you would have got a nice picture of the college with the sun shining and the students smiling. Not having your back turned away from the camera and walking down an empty path. This magazine is aimed at 16-18 year olds because that is the usual age people will be when they are studying at a college. For this target audience this magazine does not fit in well with what you would want to look at if you were 16-18 year olds.

Contents Page
If you saw this page and then the front page you would not have thought that they were from the same magazine due to the fact that they do not use the same font or the same colour schemes. The negatives about this page are that there is a random use of green which immediately catches your eye, and not for the good reasons. They have not used the same font on this page, the font in the title and the font that is used to write the page numbers and the line of text besides it. Another negative would be that the widths of the border around each of the pictures are different. They should have made them all the same because in that way it would look a lot more professional. the pictures around the content box should have captions underneath them to tell you what it is that is in the picture and who it is, for example the girl with the art piece in the first picture should have a caption under is saying who she is, what it is that she is showing you and what page number you can go to look at the subject that she is modelling for. The use of ‘…’ after each line makes the whole page look very untidy and messy which could have easily been made up by more information about the course.
Price
When I publish my magazine I will not want to have a bar code because people are not going to have to pay for it. This way it will not affect the people I am targeting at, because most people are not going to want to spend £1 on a college magazine and people ages 16-18 may not have the money for them to purchase a magazine. So making a magazine that is free will not affects the people who it is targeted at. My magazine will be published three times a year due to the fact it will fit in well with the college terms. It will also keep the students updated on what is happening in the college, so it will also be in some way a newsletter as well.
Target Audience
For my target audience I want my magazine to be aimed at would be the age group if 15- 25 because that is the age that most people would be when they are going to go to college and also to a male and female audience. I will also target my audience at the C1 and C2 this is the National Readership Survey. I would make my target audience aware of the college by posting posters on the back of busses and in places that people who are looking for further education will see it, so for example in their local cinemas and in shopping centres.
Monday, 10 October 2011
LIIAR of the Brief
The product that I want to produce needs to contain is a masthead which is a short memorable title, which dominates the page, it is put there to be noticed, and so I need mine to be very eye catching. It also needs to contain a main image which takes up the entire page, the shot must be MCU, and it must only focus on the persons face in the magazine, and make eye contact with the audience. The colour squirm in the magazine has to be bright colours with clear house-style of two or three colours. The magazine must also contain thumbnail images that illustrate other articles. There must also be an anchorage which is the caption underneath the picture to tell you what picture contains, teasing contents along the bottom. Competitions and free gifts to attract a wider range of audience. A publisher would not be responsible to produce and publish the magazine as it would not make any money from publishing the magazine, and it is not a frequent release date. It is published only 3 times a year, for each term there is at collages. If I did want to publish my magazine, I would have it chosen the company that publish all of the educational magazines that are on the second row on the shelves. If I placed my magazine on the row of all of the Gossip magazines then it would look weirdly out of place. So I think that the second row with all of the lifestyle magazines would be the appropriate place for the magazine to be. The morals and values that I would like my magazine to put across would be that they would tell people that they will be able to go to any college they wanted to, and it will give them a wide range of courses that they could choose from that will be suitable for them and their learning techniques .
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